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The pies were quite successful and Shelly could not keep up with demand. To meet demand, Shelly expanded operations, borrowing money and increasing staff to four full-time employees. However, demand for Mrs.
Acres Homemade Pies continues to accelerate beyond what Shelly can supply. She has several options: When Shelly Acres started selling her pies, she had to find her own customers. None of the local restaurants and supermarkets knew her products, so she had to offer an affordable product to interest restaurants and supermarkets in her products.
As demand increased, Shelly started producing more pies to meet this demand. At the moment, she cannot supply all the demand. A way to decrease this demand is to increase prices.
She can also increase the production level to meet the demand. The second solution requires Shelly to find the resources to finance the expansion of her activities.
The third option leads Shelly to lose her specific know-how by providing it to the national restaurant chain. It also implies that Shelly does not own her business any longer.
Services are sometimes known as intangibles, education and health-care are two important services and tourism, business consultancy, cleaning and home insurance are all examples of services. A soft-drink manufacturer produces several flavors of drink for example, cola, orange, and lemon.
Each flavor has several versions such as regular, diet, and caffeine-free.
The manufacturer operates factories in several states. You have input records that list version, flavor, yearly production in gallons, and state for example: Regular Cola Kansas.
The aim of segmentation in consumer markets is to bring the focus on to manageable groups of like-minded individuals who have a high disposition for a product.
Coca-Cola has customers who want low cost drinks for consumption at home. It has customers who want a mixer or a non-alcoholic drink in a bar. It has customers who are hot and thirsty and want a cool refresher outside the Duomo in Florence.
The same consumers may at various times join one of the segments and when they do, they will see the product in a different light and value it in a different way. In business-to-business markets the aim of segmentation is similarly to arrive at clusters of like-minded companies.
There is a very strong pressure to use segmentation in business-to-business markets to win a competitive advantage as there is often little to differentiate one product from another.
Segmentation therefore links strongly with a strategy to achieve a sustainable differentiated position.Homemade Moonshine, Apple Pie Moonshine, Peach Moonshine, Making Moonshine, Mango Drinks, Homemade Liquor, Homemade Alcohol, Strawberry Moonshine Recipe, Moonshine Drink Recipes gerri ostrin Homemade hooch recipes.
Free Essays on Mrs Acres Homemade Pies for students. Use our papers to help you with yours 1 - Solve the Dilemma: Mrs. Acres Homemade Pies Shelly's business was successful for all of the following reasons except.
Given the business situation of Mrs. Acres Homemade Pies (p. 30) and using the economic concepts of supply and demand, - Answered by a verified Business Tutor. Read this essay on Mrs. Acres Pies. Come browse our large digital warehouse of free sample essays. Economics of Mrs. Acres Pies / Strayer University – Monopolistic Competition Introduction The first part of this paper will discuss both the short and long term effects of supply and demand as well as pricing, on Mrs.
Acres Homemade Pies.
The company produces specialty pies and sells them in local supermarkets and select family restaurants. In each of the first six months, Shelly and three part time employees sold 2, pies for $4. 50 each, netting a profit of $1. 50 per pie.