Corporate Strategy Move 1: This will allow Ford to not only access the huge China market more efficiently, but also the rest of the Asia-Pacific market. Ford is also opening two new plants in China this year, and has increased their compact SUV offering in China. Why This is an Important Strategic Move:
Ford Motor Company properly applies the 10 strategic decisions of operations management to achieve high productivity in all business areas.
As one of the biggest firms in the global automotive industry, Ford maintains operations management strategies that deal with a variety of business conditions based on different market contexts. As such, in the 10 strategic decisions of operations management, Ford must ensure flexibility along with consistency throughout its global organization.
Ford applies the 10 strategic decisions of operations management with emphasis on consistency and high productivity. Ford also maintains a considerable degree of flexibility to address business variations in different areas around the world.
Design of Goods and Services.
The One Ford mission requires such consistency in goods and services. The main concern in this strategic decision area of operations management is the satisfaction of quality expectations.
Ford Motor Company does so through standard quality assurance practices. The firm also conducts random batch tests on its products to ensure quality.
Process and Capacity Design. This strategic decision area of operations management supports production goals. Ford pioneered the assembly line method, which maximizes production capacity.
Also, Ford continues to improve its capacity by developing new facilities for its production network and supply chain. On the other hand, dealership locations are based on market size.
Layout Design and Strategy.
In this strategic decision area of operations management, the objective is to maximize efficiency of workflows and resources. Ford addresses this objective through automation of production processes, such as through the use of robotics in production facilities.
Job Design and Human Resources. Ford has the goal of maximizing human resource effectiveness and efficiency in this strategic decision area of operations management. Ford has a number of programs to support HR capacity and employee satisfaction.
The company ensures continuous improvement and personnel development in its strategies. This strategic decision area of operations management focuses on streamlining and cost-effectiveness in the supply chain.
This strategy empowers Ford to control the supply of some of the materials used for manufacturing its vehicles. Different markets present different challenges, such that Ford has varying inventory management practices in different markets.
In this strategic decision area of operations management, the short-term and intermediate schedules of processes and resources are considered. Ford addresses these concerns through automated scheduling in its production facilities, and semi-automated scheduling in its offices, such as corporate offices and regional offices.
The goal in this strategic decision area of operations management is to maintain adequate business processes to satisfy demand.
Ford addresses this goal through a combination of strategies for HR, IT, manufacturing and other areas, as well as maintenance teams for facilities and other assets. Since the firm has various operations and products, a wide array of productivity measures are used.
Number of service jobs completed per day aftersales service productivity Number of vehicles rolled out per day manufacturing productivity Number of applications processed per day Ford Motor Credit Company productivity References.SWOT analysis of Ford (5 Key Strengths in ) Ovidijus Jurevicius | June 5, This Ford SWOT analysis reveals how a pioneering automobile company used its competitive advantages to become one of the most innovative automotive manufacturers in the world.
Ford Motor Company’s 10 strategic decisions of operations management and productivity areas are shown in this case study & analysis on Ford's OM strategies.
Here's the SWOT analysis of Ford Motor Company which is one of the largest automobile manufacturers in the world & also provides financial services. Ford spends a lot of R&D and is committed to making and improving the performance of its vehicles which includes fuel efficiency, safety, customer satisfaction.
Ford’s SWOT analysis shows the main issues that the company must deal with to improve its performance. The firm’s aim is to become the leader in the global automotive industry. To achieve this goal, Ford’s strategic formulation process must include the issues in its SWOT analysis.
Discover all relevant statistics and data on the global Automotive Industry now on heartoftexashop.com! the Ford Motor Company still ranks among the leading Worldwide automobile production. Ford (NYSE: F) is one of the oldest and most iconic automobile manufacturers in the world.
The company’s founder, Henry Ford, is widely credited with launching the modern automobile industry by creating a mass market for cars.